Have you looked at St Peter’s Church recently? I mean really looked. Stand in front of that iconic tower and what do you see? A round tower? History? Flints? Gargoyles? A problem in search of a solution? Well take one more look. Can you see it? Hidden in plain sight a wonderfully cute face looks back at us, with his narrow eyes and mouth and little button nose. The Friends of St Peter’s were very lucky to get the help of a talented local graphic designer, Greg Jordan, to design a logo for us. Greg saw it straight away and so our logo was born.
This strikingly simple and effective image will be the new face of the save St Peter’s campaign. It will promote our Facebook and JustGiving pages, all our publicity materials and our grant applications. It was very important to develop something distinctive and eye-catching to help the campaign stick in people’s minds, as we reach out beyond our own community.
A huge ‘thank you’ to Greg for working with us on our publicity imagery. Further work to develop a distinctive house style and ‘brand’ is under way and we’ll be sharing more of this journey later.
Greg runs his own graphic design company and you can find out more here: http://www.applejuicedesign.co.uk/